General Statement

Blogpost

July 2, 2020

Entprima - Founder Horst Grabosch

Introduction

When you get older, you start to think about the meaning of your past and future life. As an artist is often shaken by life, it is obvious that you can put yourself in the position of other shaken people. It is called empathy. Most people in the world have to fight hard for their lives, even without wars. They don’t need them to experience suffering. I want to give these people an extra voice. I am firmly convinced that this silent majority of humanity wishes for nothing more than a humble and peaceful world.

If this were a selectable option, hardly anyone would chase after another ideology. We must break through the power of opinion makers to put an end to misery. I am neither capitalist nor communist – I am an inhabitant of this planet, and I have a right to its wealth. Politicians are elected and are paid to share and preserve it, and to organize human society – not to satisfy their personal sensitivities. The worst thing that could happen to foreign-controlled politicians would be a global unity of people in these most basic demands. Let us make them public together. It is only one sentence: “Let us live modestly in peace!“

But what does all this mean for the music? After all, this is a music site. This is exactly the question I asked myself after the first year of my comeback as a musician. What I found out made me more confident as an artist, but was a nightmare for marketing, because the highest goal of marketing is a clearly defined artist image with a stylistic focus.

However, my approach must be holistic if the above is not to be a beautiful illusion. Dedicated lyrics that describe the misery are a need for me, but since they tend to lead to depression in sensitive people rather than change anything, a counterbalance is needed. After all, I want people to feel powerful despite knowing the misery in the world, because otherwise nothing will change.

That’s why I decided to create this counterweight in my music as well. For this purpose I have created two new artist profiles, which are dedicated to relaxation on the way to serenity, and joy of life in the form of dance. Whatever this means for my chances on the music market – it is my way.

 

The Message

First I thought about what hurt my soul the most and three things came up: contempt – poverty – despair. And these things did not always concern only my person, but I also felt it as a violation when it concerned other people. In summary, this meant the global fight for the opposite:

 

RESPECT

I am no idealist, and love is sometimes too much of a good thing for me. I think that respect which excludes racism and nationalism per se is enough. Respect also allows a personal retreat when other attitudes to life conflict too much with one’s own.

PROSPERITY

Wealth is always relative. But I would grant everyone the right to enough food, a solid roof over their heads and the opportunity to develop their talents. If some people think they need to keep the current prosperity gap, they should buy a few more luxury cars – what the hell – I’m not a communist.

SERENITY

The first two demands are a prerequisite for making serenity possible for the poor at all. It is likely to be a great challenge for all the half-rich, because in my opinion the hunt for the WORK-LIFE-BALANCE is nothing else but the fight against the constantly threatening poverty in the existing social system.

The Founder

My name is Horst Grabosch and I am the mastermind of all projects presented on this website.

I was born in the largest coal mining area in Germany, known as the “Ruhrgebiet”. After school I worked as a professional musician until I was 40 years old. This time is well documented on WIKIPEDIA

After a burnout I had to give up my job, moved to the south of Germany, to the Munich region, and did an apprenticeship as an information technologist.

Another burnout forced me to rebuild my existence again, which collapsed just because of the corona crisis. In expectation of poverty at retirement age, I began to build a second career as a musician in 2019.

New Music

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Listening instructions for my music

Music is also fundamentally an art form. All art forms have offshoots in the form of “commercial art”. Paintings are produced as wall decorations for homes and music is also sold as acoustic background music for everyday life. Some artists react to this practice by linking an artistic claim with this social attitude. Andy Warhol’s “Pop Art” is an example of this. Art critics and curators, who are supposed to be an aid to interpretation for art lovers, initially find it difficult to deal with such works because they are strongly linked to art history. This is why innovations in art are often promoted by art fans. That’s why I’m addressing you directly, dear art lover.

Artificial intelligence (AI) and emotions

The use of artificial intelligence in music production has become a hot topic. On the surface, it’s about copyright law, but hidden within that is the accusation that it’s morally reprehensible for artists to make use of AI in production. Reason enough for a concerned person to take a stand on this. My name is Horst Grabosch and I am a book author and music producer at the Entprima Publishing label.

Censored by Apple

When asked by the distributor, the album violated an Apple rule: “it is considered very generic for Apple Music, so it can have many copyright overlaps”. Since the album is an acoustic meditation and soul journey and comes under the genre “New Age”, I did some research and found dozens of albums with recordings of singing bowls. What is more generic than the recording of a sound body without additional structured content? The 13 tracks of my album are clearly highly artfully arranged and very different pieces of music. What is the problem?

A Deeper Meaning of Lo-Fi

First a brief introduction for those who have never heard the term Lo-Fi. It defines the intention of a piece of music in terms of sound quality and is a provocative contrast to Hi-Fi, which aims for the highest possible quality. So much for the tip of the iceberg.
Philosophically, Lo-Fi is a departure from the “higher and further” of our world. At a time when even Hi-Fi is no longer enough for many, and Dolby Atmos (multi-channel instead of stereo) is establishing itself as contemporary, the Lo-Fi trend takes on an almost revolutionary air. I would like to highlight 2 aspects of Lo-Fi that underpin this claim.

Mother Tongue and Discrimination

Quote: No German-language title in the Top 100 of the Official German Airplay Charts 2022.
BVMI Chairman Dr. Florian Drücke criticizes the fact that not a single German-language title can be found in the Top 100 of the Official German Airplay Charts 2022, thus setting a new negative record for a trend that the industry has been pointing out for years. At the same time, the study shows that the variety of genres listened to, including German-language music, continues to be great. In the music offer of the radio stations this is not reflected however. The fact that songs in German don’t play a particularly big role on the radio is not a new phenomenon, and the industry has addressed and criticized it many times over the years.

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