The New Approach

Blogpost

November 18, 2018

Let me today speak about a new approach of Entprima. When musicians try to get into the music business, they have a huge problem. If they are totally newcomers, no label will be interested in them. First they have to prove their ability to reach an audience with DIY (do-it-yourself).

There are unpaid gigs, invests in equipment and demo productions, marketing and so on. Sure they are hopeful to be enough talented and to have the right music for a glamorous career. But there is no prove on the short track.

There is no other solution for that, then a tremendous long breath. But meanwhile the global music business develops and maybe they lose the contact to the contemporary taste of the public. The whole thing get very shaky. There is only one way to follow the own instinct by doing everything self and using the possibilities of todays digital tools.

For that you need musical talents plus marketing talents on top. But maybe there is not enough time to manage both. So the only chance is to see it as a life project and to do what you love. Not everybody is ready for that approach. Maybe your dream of a successful career is bigger than the love to music, maybe you have to finance a family, or fulfill other everyday’s requirements.

That is exactly the position Entprima was in, when I decided to take over the whole stuff. And most of the former musicians are still at my side, but not everyone on the forefront of the business. So I am a happy man, to be back in music after 20 years without my former passion.

I enjoy to produce music with unknown talents, and believe me, it is worth to hear that music! I also added jazz music to the portfolio of the music brand Entprima, because jazz is my passion, and I give a shit on all rumors that it don’t fit to the dance-pop titles, which are popular with former Entprima productions.

Because – what at all on this crazy planet fits to other things? So enjoy the dance music, if you want to have fun, and enjoy the jazz music, if you need some food for your mind.

We like to name our offers “Soulfood”

Fanpost

Apart from our stories and music releases we still have one or two things to say. These messages are sometimes interesting for one person and sometimes for another. We don’t want to divide it up thematically and call it “fanpost”.

If you are interested in our world of thoughts, it won’t bother you to find out about things that don’t directly concern you. At least we hope so.

Newest Music

Die Geschichte von Oberförster Karl-Heinz Flinte - Horst Grabosch

Die Geschichte von Oberförster Karl-Heinz Flinte

A new story by Horst Grabosch from the “Heroes of Work” series. This time the focus is on the profession of forester. Of course, Karl-Heinz Flinte does not fit the stereotype of a forester. On the cover, he looks more like a climate activist. But that is exactly Grabosch’s twist. The three episodes reveal the diversity of the activity. Flinte also occasionally shoots a boar when necessary, but he also suffers with the weakened trees and cares for the forest’s human visitors – after all, that’s what he’s paid to do. Just as with his music, he sits between all chairs, but the chairs always represent only a limited view. Grabosch always chooses individual themes and musical genres for a song, but in the process they form a whole picture over time. This picture is irritatingly diverse in terms of pattern formation. Perhaps this is precisely how Grabosch demonstrates our general lack of acceptance of the complexity of the world. But he always keeps his humorous wink.

Die Geschichte von Bademeister Adelwart - Horst Grabosch

Die Geschichte von Bademeister Adelwart

With the story of pool attendant Adelwart, Horst Grabosch presents the second release from the series “Heroes of Work”. With three episodes in this maxi-single he pays tribute to people who daily make their peaceful contribution to the functioning of our world. All three contributions of German poetry and musical eclecticism have the same jazzy base and vary in the small poems in German that form the song lyrics and in the soloistic elements. We are once again surprised by the variety of styles in Grabosch’s songs. There is jazz in this song and the jazz trumpeter, who was internationally successful many years ago, shows how to integrate styles when you have practiced them yourself.

Die Geschichte von Krankenschwester Hildegard - Horst Grabosch

Die Geschichte von Krankenschwester Hildegard

With the story of Nurse Hildegard, Horst Grabosch opens a new box of his imagination. With three episodes in this maxi-single, he pays tribute not only to professions that are socially important, but even more to the people who daily make their peaceful contribution to the functioning of our world. All three musical pieces have the same musical base and vary in the small poems in German that make up the lyrics of the song and in the solo elements. Other tributes to other professions have been announced. The series is entitled Heroes of Work. We are looking forward to more humorous episodes with new musical styles, as we are used to from the eclectic Grabosch.

Der Preis des Wollens - Horst Grabosch

Der Preis des Wollens

This downtempo track sets to music the poem of the same name, which deals with peace of mind. The academically trained musician speaks the text himself over a charming chord progression and poetic electronic sounds. Sophisticated but pleasing “Deutsche Poesie”.

LUST - Horst Grabosch

LUST

Quite a thick one! Horst Grabosch doesn’t leave it at a music album, but writes a book to it – unfortunately in German. But we have to accept that, because it is his native language. We already know the music from the singles, but it is so catchy and profound that you can listen to it more often. The book should increase the pleasure even more, because it describes thoughts and feelings about each title. Therefore, we think the title “LUST” is quite appropriate.

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